<aside> 📋 Frequency: Weekly | Time: 30 min | Trigger: Every Friday afternoon
</aside>
Clients who don't hear from you between sessions fill the silence with doubt. Weekly progress reporting isn't administrative overhead — it's the signal that the engagement is moving. Skip it for two weeks and clients start wondering what they're paying for. This SOP runs every Friday and takes 30 minutes across your full client roster.
Every active client has received a weekly progress update with completed actions, open items, and next steps — sent before end of day Friday. No client goes a full week without a touchpoint from you.
<aside> ⚠️ Common mistakes:
— Skipping the update during busy delivery weeks — that's exactly when clients most need the signal that progress is happening. A 30-minute cadence break becomes a two-week gap, and the client's confidence erodes faster than the work can recover it.
— Writing updates so brief they carry no information — "Things are on track" is not a progress update. Clients need specifics: what moved, what's next, what they need to do. Vague updates trigger more questions than they answer.
</aside>
<aside> 📋 Frequency: Weekly | Time: 30 min | Trigger: Every Friday afternoon
</aside>
Clients who don't hear from you between sessions fill the silence with doubt. Weekly progress reporting isn't administrative overhead — it's the signal that the engagement is moving. Skip it for two weeks and clients start wondering what they're paying for. This SOP runs every Friday and takes 30 minutes across your full client roster.